Looking for Workers? Don’t Rely on Job Boards Alone.
Once the darling of recruitment, job boards now often offer more frustration than success. It’s easy to get overwhelmed by the flood of resumes from unqualified candidates, while qualified candidates can go unnoticed. If you’ve had some recruiting success with job boards in the past, it’s probably wisest to continue to use them. But if you’re frustrated with them and you’re looking for qualified people to fill skilled, semi-skilled, industrial or general labor positions, here are some ways to augment job boards, some of them surprisingly low tech:
- Post flyers. This seems so obvious. Post flyers with open positions in local establishments such as libraries, schools/colleges, hotels, stores, pawnshops—wherever you think your likely candidates might frequent. Be sure you include some tear-off tabs, so anyone interested can take your contact info with them.
- Use government-funded agencies. Most states have agencies that can help do the searching for you. They often have a large pool of candidates. For example, “Workforce Solutions” has offices all over and works with employers to help place people in open positions.
- Go back through previous applicant resumes. Everyone says “we’ll keep you on file.” But how many of us actually go back through our files when it’s time to hire again. There might be some gems you overlooked. Even if someone has a position now, he might be looking for a change. Or he may be able to refer you to another good candidate.
- Place an ad on local radio stations. This can be surprisingly cost-effective, especially if you’re trying to fill more than one position. Be sure you know your local population and audiences to choose the right station or stations. The station will help you prepare the ad.
- Network. Some of the best candidates come through referral. Talk to the people you know who may come in contact with likely a candidates. Don’t just ask whether they know of anyone who could fill the position. Ask whether they can think of anyone else you can talk to who may know a likely candidate. That’s how you grow your network.
- Contact a specialized staffing company. There’s probably a staffing company that specializes in filling the position you’re trying to fill. You’ll pay a little premium vs. doing all the searching yourself. But you’ll probably find plenty of qualified candidates without all the hassle. And you may be able to “try before you buy.”